Archive

Future of CRM: What to Expect?

August 31, 2017 | Nabanita Nag

  Once upon a time, Customer Relationship Management (CRM) systems used to be little more than a tool to keep track of customers’ names and contact information. In the early 90’s, when CRM started incorporating powerful data warehousing technologies, most marketers and sales reps were apprehensive about the effects. The high cost of implementing on-premise CRM solutions, coupled with one-channel interaction approach of traditional marketers made CRM adoption pretty rare, especially among mid-size and small …

3 CRM Mistakes (You are Possibly Making Right Now) That are Hindering Successful Implementation

August 21, 2017 | Nabanita Nag

  Robert is all excited about implementing the CRM system in his business. He has been reading about all the amazing benefits a CRM system can bring into his business. Hence, he went online, did proper research and purchased the subscription for a reputable cloud CRM. He even hired some awesome tech guys to implement the system.   So far so good!   But, when it came to the adoption of the new system, Robert’s sales …

3 Points You Need to Consider Before Building a Custom Application for Your Business

August 10, 2017 | Nabanita Nag

When it comes to managing your business, buying a system off the shelf is often not productive. Thus, many progressive business owners today opt for custom applications to manage their business processes.   If you are one of them and considering top custom application development services for your business, then this post is for you!   First of all, congratulations! By opting for a custom application, you’ve already taken the first step towards making your …

How to Implement ZOHO One to Run and Grow Your Business

August 3, 2017 | Nabanita Nag

Okay; you’ve heard or read about Zoho One is past few days; and (naturally) you are interested in leveraging the power of Zoho One to run and grow your business.   To be honest, it is pretty hard not to be tempted by Zoho One. The suite of applications gives you 35+ apps to support almost every area of your business. The entire suite offers amazing integration opportunities and promises to add more integrations in …

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